# MerchantListingAudit alternatives

> There are three ways to get google merchant listing eligibility for a product page: Product and Offer JSON-LD, identifiers, MerchantReturnPolicy and OfferShippingDetails, with corrected JSON-LD: do it by hand with a browser and developer tools (free, manual), use MerchantListingAudit (free scan with the full result, paid plans from $4.99), or buy a broader website audit and SEO tools platform (wider coverage, priced per vendor). MerchantListingAudit fits online stores on Shopify, WooCommerce, BigCommerce and custom platforms, e-commerce SEO consultants and agencies managing product feeds who want the answer in minutes without a sales call.

| What you need | MerchantListingAudit | Do it yourself | Broader website audit and SEO tools platforms |
|---|---|---|---|
| Cost | Free scan with the full result; fix pack and monitoring from $4.99 | Free | Varies by vendor; check their sites |
| What it checks | 9 checks: Product with name, image and description, Offer with price and currency, Availability stated, Brand and a product identifier (GTIN, MPN or SKU), Return policy markup (MerchantReturnPolicy), Return window, country and fees specified, … | Whatever you know to look for | Usually a broad suite of checks |
| Time | Under a minute per site | Often an hour or more per site | Setup and onboarding first |
| Fixes | Plain-English explanation per check; copy-paste fix pack | You write them | Varies by vendor |
| Monitoring | Optional scheduled re-checks with email on change | Repeat by hand | Usually included |
| Changes to your site | None: read-only, nothing to install | None | Some require a tag, plugin or agent |
| Best when | You are online stores on Shopify, WooCommerce, BigCommerce and custom platforms, e-commerce SEO consultants and agencies managing product feeds and want a quick, specific answer | A one-off check by someone technical | You need an enterprise-wide platform |

- [StrikeDistanceSeoKit](https://zalwin.com/strikedistanceseokit): Target-keyword fit for striking-distance pages: title, H1/H2, intro, depth, internal anchors, FAQ schema, freshness
- [SitemapHealthPulse](https://zalwin.com/sitemaphealthpulse): Sitemap and robots.txt health check
- [HreflangAudit](https://zalwin.com/hreflangaudit): Hreflang check across up to 12 language versions: valid codes, x-default, return links, alternate status and canonical conflicts
- [MigrationRedirectAudit](https://zalwin.com/migrationredirectaudit): Tests old URLs from a sitemap after a site move: 404s, 302s, redirect chains and soft-404 home redirects, with a redirect map
- [OpenGraphPreviewPulse](https://zalwin.com/opengraphpreviewpulse): Social share preview (Open Graph/Twitter card) check
- [VideoSeoEmbedAudit](https://zalwin.com/videoseoembedaudit): VideoObject schema, video sitemap, transcripts, chapters and lazy embeds on your own pages
- [JobPostingSchemaPulse](https://zalwin.com/jobpostingschemapulse): Corporate careers page JobPosting JSON-LD, salary range and Google for Jobs indexing validator
- [ContentVelocityRadar](https://zalwin.com/contentvelocityradar): Competitor publishing velocity by section and the newest pages, from public XML sitemaps

**Is MerchantListingAudit free?** Yes: the scan and its full result are free without an account. The copy-paste fix pack and scheduled monitoring are paid, from $4.99.

**What is the free alternative to MerchantListingAudit?** Check the same items by hand with your browser's developer tools and the page source. MerchantListingAudit runs the checks automatically and explains each result.

**When is a broader website audit and SEO tools platform a better fit?** When you need many data types or checks in one contract and have budget for it. MerchantListingAudit does one job; compare features and prices on each vendor's own site.

Source: https://zalwin.com/compare/merchantlistingaudit-alternatives