Principled Wealth Advisors, LLC: new SEC registration, $252M AUM, Covington, KY
Principled Wealth Advisors, LLC (Covington, Kentucky): new SEC registration, $252M AUM, Covington, KY. Its amount of 252 is above the median of 134 (74th percentile). Dated 162 days ago, it serves as a historical benchmark. Score 45/100. As of 2026-10-28, from SEC monthly roster of registered investment advisers (Form ADV data).
Data as of · Compiled by Zalwin from SEC monthly roster of registered investment advisers (Form ADV data)
amount: 252 · 74th percentile of 1,149 NewRiaPulse records · 1.9x the median
Free preview: all 11 published fields of this record are shown below. Locked: 6 related KY NewRiaPulse records and the 6-column CSV export.
| Field | Value |
|---|---|
| Firm | Principled Wealth Advisors, LLC |
| Legal name | Principled Wealth Advisors, LLC |
| CRD | 138143 |
| Status | Approved |
| Registered with the SEC | 2026-05-26 |
| Latest Form ADV filing | 2026-06-22 |
| Location | Covington, KY, United States |
| Regulatory AUM | $252,109,486 |
| Accounts | 783 |
| Employees | 5 |
| Website | https://www.principledwealth.net |
| amount percentile | 74th of 1,149 (median 134, 1.9x median) |
| Peer records CSV (7 KY records) | 🔒 Click to unlock → |
| CRM-ready export with official source URLs | 🔒 Click to unlock → |
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CSV columns: Firm · AUM · Accounts · City · State · Registered · official source URL
- Source agency: SEC monthly roster of registered investment advisers (Form ADV data)
- Record date: 2026-05-26
- Data refreshed: 2026-10-28
- Refunds on request within 14 days
Top NewRiaPulse records (KY first): Access Wealth Management, LLC · Waycross Gp, LLC · Abri LLC · Graeter Wealth Advisors, LLC · Riverstone Asset Management, LLC · Browse all by state and category →
LIVE PUBLIC DATA Source: SEC monthly roster of registered investment advisers (Form ADV data) · Last refreshed: Wed, 28 Oct 2026 20:49:58 GMT
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Peer benchmark and outreach value: Principled Wealth Advisors, LLC and 7 Kentucky peers
- Kentucky NewRiaPulse records like this one: 7
- Principled Wealth Advisors, LLC's amount: 74th percentile of 1,149 records
- Timing: Low: older than 30 days
- Estimated pipeline if you contact every Kentucky peer: $1,400 (peers × rate × deal size; an estimate from your assumptions, not a forecast)
45 / 100 Score
- $252M under management.
- Website on file.
What is the NewRiaPulse record for Principled Wealth Advisors, LLC in Covington, Kentucky?
Principled Wealth Advisors, LLC received SEC registration as an investment adviser (2026-05-26) with $252,109,486 in regulatory assets under management, based in Covington, KY.
How does Principled Wealth Advisors, LLC compare to other Kentucky NewRiaPulse records?
Its amount of 252 sits in the upper half (74th percentile) of 1,149 records; the median is 134. It is 162 days old; check the official source for later updates before acting.
Principled Wealth Advisors, LLC vs. top 3 peers
| Organization | Location | Amount | Percentile | Record date |
|---|---|---|---|---|
| Principled Wealth Advisors, LLC | Covington, KY | 252 | 74th | 2026-05-26 |
| Herndon Plant Oakley LTD | Corpus Christi, TX | 155 | 58th | 2026-09-11 |
| Diversified Wealth Advisors, LLC | Kansas City, MO | 138 | 52nd | 2026-09-24 |
| Johnston Investment Counsel, LTD. | Peoria, IL | 125 | 44th | 2026-09-28 |
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NewRiaPulse: $100M-$500M NewRiaPulse: records in Kentucky NewRiaPulse: Approved
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From the SEC's public monthly roster of registered investment advisers (Form ADV data). Firm level only: we leave out firms whose name is a person's name and never list individual representatives. Registration is not an endorsement by the SEC.