Xena Financial Planning, LLC: new SEC registration, $104M AUM, Portland, OR

Xena Financial Planning, LLC (Portland, Oregon): new SEC registration, $104M AUM, Portland, OR. Its amount of 104 is below the median of 135 (16th percentile). Dated 328 days ago, it serves as a historical benchmark. Score 45/100. As of 2026-11-04, from SEC monthly roster of registered investment advisers (Form ADV data).

Data as of · Compiled by Zalwin from SEC monthly roster of registered investment advisers (Form ADV data)

amount: 104 · 16th percentile of 1,225 NewRiaPulse records · 0.8x the median

Free preview: all 11 published fields of this record are shown below. Locked: 12 related OR NewRiaPulse records and the 6-column CSV export.

FieldValue
FirmXena Financial Planning, LLC
Legal nameXena Financial Planning, LLC
CRD333436
StatusApproved
Registered with the SEC2025-12-12
Latest Form ADV filing2026-10-27
LocationPortland, OR, United States
Regulatory AUM$104,461,476
Accounts384
Employees3
Websitehttps://xenafp.com
amount percentile16th of 1,225 (median 135, 0.8x median)
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  • Source agency: SEC monthly roster of registered investment advisers (Form ADV data)
  • Record date: 2025-12-12
  • Data refreshed: 2026-11-04
  • Refunds on request within 14 days

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LIVE PUBLIC DATA Source: SEC monthly roster of registered investment advisers (Form ADV data) · Last refreshed: Wed, 04 Nov 2026 21:45:24 GMT

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Peer benchmark and outreach value: Xena Financial Planning, LLC and 13 Oregon peers

  • Oregon NewRiaPulse records like this one: 13
  • Xena Financial Planning, LLC's amount: 16th percentile of 1,225 records
  • Timing: Low: older than 30 days
  • Estimated pipeline if you contact every Oregon peer: $2,600 (peers × rate × deal size; an estimate from your assumptions, not a forecast)

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45 / 100 Score

  • $104M under management.
  • Website on file.

What is the NewRiaPulse record for Xena Financial Planning, LLC in Portland, Oregon?

Xena Financial Planning, LLC received SEC registration as an investment adviser (2025-12-12) with $104,461,476 in regulatory assets under management, based in Portland, OR.

How does Xena Financial Planning, LLC compare to other Oregon NewRiaPulse records?

Its amount of 104 is below the median (16th percentile); smaller records often move faster and face less competition. It is 328 days old; check the official source for later updates before acting.

Xena Financial Planning, LLC vs. top 3 peers

OrganizationLocationAmountPercentileRecord date
Xena Financial Planning, LLCPortland, OR10416th2025-12-12
Bay Point Financial, LLCBedford, NH10517th2026-10-15
Colefp10213th2026-10-30
Drew Wealth ManagementPortsmouth, NH10213th2026-10-29

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✓ Read-only, live public data · Key and unlock right after payment · Card, Apple Pay, Google Pay or Link via Stripe · Refunds on request within 14 days

From the SEC's public monthly roster of registered investment advisers (Form ADV data). Firm level only: we leave out firms whose name is a person's name and never list individual representatives. Registration is not an endorsement by the SEC.

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